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Free Download Introduction to Tourism Transport (CABI Tourism Texts)By Sven Gross, Louisa Klemmer

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Introduction to Tourism Transport (CABI Tourism Texts)By Sven Gross, Louisa Klemmer

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Transport is an inherent part of tourism; whether as a functional means of transportation, such as between origin and destination or within the destination; or as a key element of the holiday experience itself, as in cruising or traveling along scenic or historic routes. This book provides the necessary background information to gain a comprehensive understanding of transportation markets, with each of the three modes of transportation – air, ground and marine – explored in detail. Each section includes definitions, the historical development of the market and international institutional frameworks, with case studies, learning objectives and study questions incorporated to facilitate an active learning process.

• Sales Rank: #3465964 in Books
• Published on: 2014-10-15
• Original language: English
• Number of items: 1
• Dimensions: 9.60" h x .60" w x 7.40" l, 1.60 pounds
• Binding: Paperback
• 250 pages

About the Author
Sven Gross teaches at the Hochshule Harz, University of Applied Science, Germany.

Louisa Klemmer teaches at the Hochshule Harz, University of Applied Science, Germany.

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Coming Soon: Unlocking the Book of Revelation and Applying Its Lessons TodayBy Michael Barber

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Is there a book of the Bible more often discussed and yet less understood than the Book of Revelation? The "seven seals." The "dragon." The "beast." The "sea of glass." The fantastic imagery found in the Book of Revelation has long captivated Christians but remains mysterious to many. In the midst of so much discussion about the end times, what does Revelation teach us about living in the present moment, with our eyes focused on the heavenly Jerusalem? Michael Barber's Coming Soon explores these questions by taking a detailed look at Revelation and its rich tapestry of prophecy, history, and biblical allusion. Barber explores the profound link between the Mass celebrated here on earth and the eternal reality of heaven, demonstrating that the Apocalypse reveals truth that has practical implications for today and points to a firm hope in tomorrow. Coming Soon is a verse-by-verse commentary on the Book of Revelation using the Revised Standard Version: Catholic Edition of the Bible. Barber provides a Catholic interpretation, which sees the liturgical background of this book of Scripture-a perspective missing in many Protestant commentaries.

• Sales Rank: #73273 in Books
• Brand: Brand: Emmaus Road Publishing
• Published on: 2006-01-01
• Original language: English
• Number of items: 1
• Dimensions: 8.50" h x .77" w x 5.51" l, .90 pounds
• Binding: Paperback
• 340 pages

• ISBN13: 9781931018265
• Condition: New
• Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!

About the Author
Sir Michael Barber has been chief education advisor at Pearson since September 2011 and is the founder of Delivery Associates. In 2001, he founded the Prime Minister s Delivery Unit in No10, Downing Street, which he ran until 2005. In this role he was responsible for ensuring delivery of the government's domestic policy priorities across health, education, crime reduction, criminal justice, transport and immigration. The sustained focus on delivery from the heart of government, and the processes the PMDU developed, were a significant innovation in government, of interest to numerous other countries and global institutions such as the IMF and the World Bank. Tony Blair described the PMDU as utterly invaluable. From 2005 to 2011 he was a partner at McKinsey and Company where he played a leading role in creating a public sector practice and founded the global education practice. In 2009 he founded, in Washington DC, the Education Delivery Institute, a not-for-profit organisation that works with more than a dozen US States to apply systematic delivery approaches to improving outcomes in schools and public higher education. Since 2009, on behalf of the British government, he has visited Pakistan over 30 times to oversee a radical and, so far, successful reform of the Punjab education system. He is the author of numerous books and articles, such as "How to Run a Government "published by Penguin" "in 2015 and "Instruction to Deliver (Methuen 2008)", which tells the story of his time in Downing Street, and was described by the Financial Times as one of the best books about British government for many years. "Deliverology 101" is the textbook on how to deliver in government and was written as the curriculum for the Education Delivery Institute.

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Download International Financial ManagementBy Cheol S. Eun, Bruce G. Resnick

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International Financial ManagementBy Cheol S. Eun, Bruce G. Resnick

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• Sales Rank: #7541631 in Books
• Published on: 2008
• Format: International Edition
• Original language: English
• Number of items: 1
• Dimensions: 24.29" h x 2.20" w x 18.70" l, 1.61 pounds
• Binding: Paperback

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Ebook Dine Bizaad: Speak, Read, Write NavajoBy IRvy W. Goossen

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Dine Bizaad: Speak, Read, Write NavajoBy IRvy W. Goossen

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• Sales Rank: #947576 in Books
• Brand: Brand: Salina Bookshelf, Inc.
• Published on: 1995-09-01
• Format: Box set
• Original language: English
• Dimensions: 10.09" h x .98" w x 7.08" l, 1.30 pounds
• Binding: Paperback
• 337 pages

• Used Book in Good Condition

Review
The Navajo language forms the center of Navajo culture. The appearance of Diné Bizaad is particularly timely and most welcome. --Peter Iverson

Language Notes
Text: English

About the Author
Irvy W. Goossen, a teacher and student of the Navajo language and author of Navajo Made Easier: A Course in Conversational Navajo writes: "Through the years of living on and near the Reservation there have been hundreds of people who have helped me with the language. The twelve years at Northern Arizona University helped me to improve my ability to teach and to consolidate my knowledge of linguistic features."

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Crochet at Play: 30 Fun Hats, Scarves, Clothes and Toys for Kids to EnjoyBy Kat Goldin

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• Sales Rank: #776002 in Books
• Published on: 2013-04-18
• Original language: English
• Number of items: 1
• Dimensions: 9.45" h x .55" w x 8.27" l, .0 pounds
• Binding: Paperback
• 144 pages

About the Author
Kat Goldin started to sell her designs and finished projects in 2011, she made a strong impact online and has sold over 300 finished designs. Her Crochet and Cupcake workshops in her home in Alloa sell out within days of being announced. She is the winner of The Mads 2012 Blog of the Year and Best Blog Photography awards. Kat is originally from America and currently lives in Scotland with her husband and three children.

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About the Author

Harry Beckwith graduated Phi Beta Kappa from Stanford University in 1972. He then attended the University of Oregon School of Law, where he was awarded the school's highest honor of Law Review Editor-in-Chief. Beckwith formed Beckwith Advertising and Marketing in 1988. The firm specializes in marketing, marketing communications, and media relations for services.

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Product details

Paperback: 272 pages

Publisher: Grand Central Publishing; Reprint edition (March 20, 2012)

Language: English

ISBN-10: 0446672319

ISBN-13: 978-0446672313

Product Dimensions:

5.2 x 0.8 x 7.5 inches

Shipping Weight: 7.2 ounces (View shipping rates and policies)

Average Customer Review:

4.4 out of 5 stars

225 customer reviews

Amazon Best Sellers Rank:

#55,753 in Books (See Top 100 in Books)

Almost 150 reviews at this point for this text, spanning consistently over a period of the 10 years it has been written. This reviewer recalls the recent "The Wall Street Journal" article which questioned whether such a high number of reviews for a single product is ever warranted. In the case at hand, this reviewer believes that so many reviews, with such positive feedback, is testament to the quality of the original content as well as to the ongoing (and arguably increasing) relevancy of the material. Services marketing is the subject of this masterwork, and while subtitles for other books can be misleading at times, "Selling the Invisible" is truly a field guide to modern marketing - in the words of Beckwith a "how-to-think-about book", not necessarily a "how-to" book, "because if you think like these new marketers - if you think more broadly and deeply about services and their prospects - you will figure out dozens of better ways to grow your business". The author explains that "this book is for all those service marketers: the 80 percent of us who do not manufacture products - and the other 20 percent who do", and that "the new marketing is more than a way of doing; it is a way of thinking. It begins with an understanding of the distinctive characteristics of services - their invisibility and intangibility - and of the unique nature of service prospects and users - their fear, their limited time, their sometimes illogical ways of making decisions, and their most important drives and needs." The format of this book greatly aids the content, as it is divided into chapters by subject matter and further broken down into discussions of 1 to 3 pages that are expected to be easily digestible by even the most book-weary readers. The core problem of service marketing, service quality, is first discussed, followed by a discussion on improving service quality, and later the fundamentals of service marketing: defining one's business and understanding what customers are really purchasing, positioning one's service, understanding prospects and buying behavior, and communicating to prospects. As a consultant, this reviewer was reminded of Gerald M. Weinberg's "The Secrets of Consulting: A Guide to Giving and Getting Advice Successfully" (see my review) while reading this text, because, like Weinberg, Beckwith brilliantly leads the reader through his thoughts one step at a time through subject matter that is not always intuitive, and is so fluent in his subject material that he is also able to arrive at his own principles and rules to elegantly apply the lessons that he has learned throughout his career. While this book is a quick read, the content might take time to digest if the reader is not familiar with service marketing. One of the quotes on the back of the hardcover edition of this book especially rings true: "After just forty-eight pages I'd written ten pages of notes and had more ideas than I could implement in a year. Terrific." As a consultant, this reviewer highly recommends this book to everyone in business, especially the chapter that addresses what the author views as the 18 fallacies of planning.

Provides practical ideas into helping one on how to market a service, a product or a career with the goal being to make the intangible more tangible.With over 65 sales & marketing ideas that I wrote down for this review, I will provide a few here."In most professional services, you are not really selling expertise--because your expertise is assumed, and because your prospect cannot intelligently evaluate your expertise anyway. Instead, you are selling a relationship. And in most cases, that is where you need the most work...Service business are about relationships. Relationships are about feelings. In good ones, the feelings are good; in bad ones, they are bad. In service marketing and selling, the logical reasons that you should win the business--your competence, your excellence, your talent--just pay the entry fees. Winning is a matter of feelings, and feelings are about personalities."On strategy and tactics: "But in most successful companies, tactics drive strategy, as mush or more than strategy drives tactics. Companies do something and learn from it. It changes their thinking."On opportunities for growth: "...often lie outside the confines of your current industry description. In fact, fighting within those confines, particularly in mature industries, can cause you to spill too much of your blood and money. Your great opportunities are in your answer to that question: What are we good at? In planning your marketing, don't just think of your business. Think of your skills.""People cannot see your service...they judge your service by what they can see. If people see one thing while you are saying another--people will trust their eyes far before they will every trust your words. Look at your business card. Your lobby. Your shoes. What do your visibles say about the invisible thing you are trying to sell? Prospects look for visual clues about a service. If they find none, they often look to services that do have them. So provide clues. Make sure people see who you are."To summarize the book: "Good marketing must focus on the buy. How clear is the offer? Can the prospects sample the service, thereby reducing their risk? How clear is the price? How easy is it to buy? Make your service easy to buy."

Wow! I can’t even begin to tell you how much of an impact this book has had on me since I read it. After reading this book, I understood very clearly what I need to do in order to make my business stronger and since implementing those strategies, I have seen big results. I go back to my notes from this book often any time I’m making my business stronger. This book is like having little business coach on your bookshelf! This is a MUST read for anyone in a service business.

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• Sales Rank: #5678753 in Books
• Published on: 2011-10-15
• Original language: English
• Number of items: 1
• Dimensions: 9.02" h x .34" w x 5.98" l, .48 pounds
• Binding: Paperback
• 158 pages

• ISBN13: 9781258175917
• Condition: New
• Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!

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